Mahjpass Branding & App

Client
Omahji
Date
8.1.26
Company/Client Description

Omahji is a software platform for mahjong instructors and the clubs they run. It handles the business side of a club, including scheduling, memberships, payments, messaging and reporting, through the Instructor Portal and the Omahji Studio app. Mahjpass is its player-facing product: the app and website where club members find games, events, leagues and lessons, book a seat and pay. Mahjpass is available on iOS, Android and mahjpass.com.

Project Overview

Mahjpass started as the Omahji member app. As the platform grew, one name was doing two jobs: it was both the business tool instructors pay for and the app their players use. I separated the two, giving players a brand of their own, Mahjpass, while Omahji stays the name instructors know. The work covered naming, the logo, app icon, color palette, typography and launch screen, then a redesign of the app around the new identity. The icon reduces the brand to a single mahjong tile fanned over two cards, and the five-digit club code doubles as a brand motif, shown as a row of tiles. Getting started takes one step: open the app, enter your club's code, and you're in. As the platform's sole designer and developer, I took the project from brand concept to production, building the iOS, Android and web apps from a single codebase with an AI-assisted, agentic development workflow, and managing the App Store and Google Play releases.

Project Scope

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